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Our History

  • Lovely Nighties, Parent Company of Yuvathi was Started in 1983 as a Family Business. It all started in their very own house with help of family Mr.Balasubramanian and Mrs. Shanthi Balasubramanian worked on Manufactured Handloom Lungi with a production of 50 Lungies per day.
  • In 1990, We have moved to our next step from Handloom to Powerloom. Started a production factory in hometown. Daily Production increased to 300 lungi per day with 2 staffs.
  • 1995– We have improved and Added Cotton Saree production .Daily 300 Pcs lungie,50pcs saree production
  • 1999 Mrs. Shanthi Balasubramanian Started Nighty Business From her very Own Sewing Machine. She Did Manufacturing from home.
  • 2001 – We hired 10 staffs and delivered products across Rajapalayam City
  • 2005– Increased Production and 20 Staff to Deliver across Tamilnadu. By then Mr.Jegadeesh completed his studies and joined hand in hand to help his mother in business.
  • 2010– We started Manufacturing Inskirts and kids Frock .We convert Pedal sewing Machine To Power sewing Machine.
  • 2015– We imported manufacturing Machinery From Japan to create New Patterns In Nighty.
  • 2018– Our New Factory And Warehouse Was Opened In Dhalavaipuram. Our Brand LOVELY Was Registered. We Make Tops along with our usual products.
    All special Sewing Machines Were Purchased.
  • 2020-2021 We Faced Lot Of Trouble Due To Covid pandemic, But by God’s Grace and continuous efforts We overcame All Struggles. We Gave Full salary At
    Lockdown Time To Our Employees (Part of our Family).
  • 2021 – Mrs. Shanthi Balasubramanian – was awarded as Emerging Female Entrepreneurs Phoenix Award by Chennai Arista Welfare Trust (Enclosed Photo).
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